The spirit of a
small company combined with

big experience.

Crescenda is a small Merger & Acquisition firm

with big experience. We attract smart, talented,

committed people who have years of experience at

respected firms and financial institutions. But unlike our

larger counterparts, we are hungry and offer

more personalized service from senior staff, without

the cost and bureaucracy.

We are particularly suited at helping closely held

companies owned by entrepreneurs and families in the

$5 – 50 million range. We understand them better

because we have owned, managed, bought or

sold companies this size. This entrepreneurial spirit of

our principals makes us unique.

Founder Jim Odney is an entrepreneur himself, with direct experience
in founding, growing, operating, acquiring and selling his own companies.
After graduating from the University of North Dakota, Jim started his
career in the radio broadcast industry in sales and sales management,
bought two radio stations and grew them significantly before selling them.
He then founded an advertising agency and grew it to one of the largest
and most respected in the upper Midwest, with clients such as Target
Corporation, Bremer Bank, Boatmen’s Bank (now Nations Bank),
Coca-Cola (regional) and Super Valu.

Prior to founding Crescenda, Jim bought an ice cream and milk com-
pany, built the first national white milk brand called Deja Moo and was
named one of twelve “Movers & Shakers” in the dairy industry by Dairy
Foods magazine.

During his career, Jim has grown his companies through twelve strategic
acquisitions and the recruitment of talented management. He founded
Crescenda with the same single-minded desire for excellence in the part-
nerships developed, people hired and results achieved. Jim is involved in
every aspect of Crescenda clients’ business, working tirelessly to advocate
for them and deliver results.

To see a list of past clients and current transactions, click here.

Jim Odney